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| Virginia
Wineries Association Newsletter
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www.vawine.org
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November 2010
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| Association
Offices:
701 E. Franklin Street, Suite 809
Richmond, VA 23219 |
804-592-3196 Phone
804-644-8762 Fax
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Mark
your Calendar
Dec 27-Jan
1-
Governor's Cup Red Submittals
Feb.
1 - Wine Bag Orders
DueFeb.
25 - VWA Membership
MtgFeb
25-27 - VA Wine
Expo March 29-April 1 -
Wineries
Unlimited
Visit our Calender of Events for a full
listing for the year.
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Virginia
Green
As
I mentioned in the meeting yesterday, Virginia Green is
a joint Tourism and Department of Environmental Quality
program to attract "Green" tourists. Attached is
the draft application for
wineries. Some of our wineries are already
participating in the program using the Attractions
application. Please look at this and see if there
is anything which should be or should not be
included. Any general comments you wish to provide
would be welcome. I need responses by November
24.
Thanks for your input.
Ann
Heidig |
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News from the
Commission
Attached
is the final report presented to the Tourism
Sub-committee of the Commission on Economic Development
and Job Creation Commission. The Governor is
currently deciding on how to put forward the
recommendations of the Commission. The final
report of the commission can be viewed here.
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Volunteer
Now!
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Send us a quick email and
volunteer to serve on a committee within the
association. You can serve on the Membership Committee,
Finance and Audit Committee, Nominating Committee,
Quality Assurance Steering Committee, the Legislative
Committee and the Events Committee. Email us today at
info@vawine.org.
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 www.vawine.org |
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Dues
Invoices
Dues invoices are
coming soon. Make sure you review all of our valuable
Preferred Partner Programs on our website and see how
Membership doesn't cost, it
PAYS!
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VWA's
Annual Meeting
The
Virginia Wineries Association held its annual meeting on
November 15, 2010 at Prince Michel in Leon,
VA. The members heard from several
speakers on industry news and happenings.
MaryBeth
Williams of Williams Compliance and Consulting Group
spoke on taxes for more information on her segment of
the program see her article below. Next, Ken Shaver of
the VA employment Commission spoke on alternative labor
sources. Then we held the VWA Annual Meeting, where the
President's Report was
given and our new board members were
elected.
Bruce
Zoecklein, Professor Emeritus from Virginia Tech
indicated that he will continue his relationship with
Virginia Tech and retirement will not slow him
down. He will continue his research
and work with the extension program.
He will be holding industry sessions at Wineries
Unlimited and conducting an online certificate
program.
Dr. Tony
Wolf, viticulturalist from Virginia Tech spoke about the
restructuring of the extension program, as well as
staffing changes. He also spoke about
the objectives of the specialty crop initiatives for
grapes; which included achieving vine balance, grape
valuation in diverse climates, research in wine
marketing, and deliverables.
Annette
Boyd from the Wine Marketing Board spoke about common
goals and moving the industry forward.
The Wine Board sponsored many industry programs
this year, including the Friday night trade event at the
Virginia Wine Expo, the Drink Local Wine Conference, The
Virginia Wine Twitter Taste-Off, The First Lady FLITE
tours, and the Circle of Wine Writers tour.
We also
heard from Randy Phillips and Jim Corcoran on the
changes at the VWDC. A new platform
is being launched at the end of the month, and Pocket
Advantage will no longer be in use.
The changes will offer improved technology
beneficial to all wineries.
The
feedback from the event has been great. Make sure you
plan to attend next year's annual meeting on November
14th, 2011. You won't want to miss
it! |
The
Compliance Corner By Mary Beth Williams
The
Taxman Cometh
...but maybe he knocks a little
softer now. You can't write off the
value of land in a purchase price, but Section 197 of
the Internal Revenue Code allows a 15-year amortization
of goodwill and other intangibles such as trade
names. The IRS has always taken the
position that an American Viticultural Area ("AVA")
designation was part of the value of the land, and
therefore couldn't be part of the amortized assets
allowed under §197. Last week,
the IRS issued a Chief Counsel Memorandum specifically
stating that for purposes of §197, an AVA designation is
a right granted by a government unit and is not an
interest in land, so it can be amortized over 15 years.
In layman's terms, on your income taxes, you can't write
off the value of the land, but you can write off the
part of the price you paid for your vineyard which can
be attributed to an increased value of being located in
an AVA.
So, how much is that designation
worth? That depends on how recognized
your AVA is. The more recognizable
the AVA is, the higher the value, and the more you can
write off. It makes sense to start
thinking of not only your winery's reputation, but also
the reputation of the other wineries in your
AVA. Better reputations in your AVA
mean more value to that designation.
How do you take advantage of
this change? Talk to your accountant
and make sure he or she knows about this
memorandum. Any vineyard owner that
purchased their property, or a portion of their
property, after August 10, 1993 (the date Congress
approved §197), can apply for a change in accounting
methods to be able to deduct the cumulative amortization
allowed for their AVA designation.
So, if your vineyard isn't
located inside an AVA, are you out in the
cold? Not necessarily.
You can apply to TTB to have your area designated
as an AVA. There are qualifications
to have a new AVA designated, such as common geographic
features, name recognition of the area, and specific
boundaries, which we discussed in more detail at the VWA
Annual Meeting on November 15th.
You can start talking to the neighboring
vineyards to drum up support for the creation of an AVA
in your area. It was nice seeing you
at Prince Michel on November 15th!
Mary Beth
Williams is the President of Williams Compliance, a
compliance services provider based in Hanover County,
Virginia. For more information,
contact Mary Beth at Marybeth@williamscompliance.com
or (804) 445-2924.
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Many Thanks to Sponsors of
the Annual Meeting!
Platinum
Sponsors
GHT
Insurance Agency, Inc.
Gold
Sponsors
Silver Sponsors
Williams
Compliance & Consulting
Group
Narmada Winery
Barrel Oak
Winery
King Family Vineyard
Farm Family
Insurance
Company
William R. Hill Company
Berry Hill
Irrigation, Inc. |
FROM
WineAmerica:
Per Wine
America the TTB is seeking public comment on two
separate Advanced Notices of Proposed Rulemaking (ANPR)
that were announced last week. The
public comment periods are open until January 3,
2011.
Multi-State
Appellations for Foreign Countries
The
Australian Wine and Brandy Corporation has Petitioned
the TTB to allow for multi-state appellations for the
foreign equivalents of US states.
Like wine labels that are labeled with
multi-state appellations, the product must come from
100% of the areas listed on the label and the percentage
of wine from each region (state) must be listed on the
label. The percentage of the wine
from each state must equal 100%. The
ANPR states that the labels submitted must comply with
the laws of the country of origin.
Use
of Wine Making Terms
The
second ANPR from TTB is requesting public comment on the
use of specific wine making terms used in labeling and
advertisement of wine to explain growing and bottling
conditions. The terms in question
include: as "estate,"
"estates" or "estate bottled," as well as "proprietor
grown," "vintner grown," "vineyard," "orchard," "farm,"
"ranch," "proprietors blend," "old vine," "barrel
fermented," "old clone," "reserve," "select harvest,"
"bottle aged," and "barrel select".
These are all common terms that
are used on wine labels. The TTB
would like guidance from the industry to clarify what
these terms mean when used on a wine label.
For
more information on both of these ANPRs and how to
submit comments please visit the TTB website at www.ttb.gov or contact
Michael Kaiser of WineAmerica at
mkaiser@wineamerica.org | |
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